Posts in Behind the Hourglass
Our Favorite Apps, Services and Software in 2018

We have a whole host of favorite apps, software, services, products and personal-life hacks, so it was challenging to narrow it down to just 10 items! The following 10 items have impacted Hourglass Media in positive and productive ways in 2018 and will continue to do so in 2019 and beyond.

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Holiday 2018 Gift Guide for PR Pros

The ornaments and lights are on the Hourglass Media Christmas tree and stockings are hung by the chimney with care. Whether you’re dreaming of a white Christmas or aiming to give the perfect gift to all of the special someones in your life, the holiday season can be daunting! With parties and get-togethers aplenty, you may not have time to window shop (let’s face it, most shopping is online these days) for every gift on your Nice Person List. These 10 items (plus a bonus one!) will give you an idea what to get the public relations professional in your life.

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Guest Post: Ten Methods to Strengthen Your Small Business' Cyber Security

Computer Security Day is November 30, 2018. In this guest post, Network Engineer Jared Staten provides tips and a list, in no order of importance, compiled to help you understand what you can do to tighten your small business’ online security along with your local area network (LAN).

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What We Are Thankful For As A Business

The season of Thanksgiving is upon us, and we must say, thankfulness is contagious. The end of each year is filled with planning for the upcoming year and reflecting on what happened throughout the current year. We stepped away from planning an exciting 2019 to write a list of what we are thankful for. Reflection is a vital part of our public relations processes and business practices. So, here are 10 reasons we are thankful on this Thanksgiving 2018.

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Support Your Favorite Nonprofit on #GivingTuesday

This time of year, many organizations make their needs known, from donations of canned goods to funds to continue a plethora of programs within service areas across the world. It could get overwhelming to know which one to support. My advice to you? Follow your heart. See which causes fit your personality, values, skill set and life goals.

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Supporting Causes is the Hourglass Way

If you’re a small business owner, you’re most likely in the trenches of daily business tasks, from sales to crafting messaging that will be seen, heard and acted upon by your client base. You may not have time to think about your own corporate social responsibility and how it fits into your business like your well-worn favorite pair of shoes. From the beginning, Hourglass Media has taken on projects that will benefit others in limitless ways, from establishing a good beginning for a child or ensuring the leaders of tomorrow have the insight and skill set they need to become successful in today’s world.

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Supporting Causes Enhances Your Company and Its Culture

From a reputation standpoint, a company wants to be seen and heard as a good corporate citizen. A corporation could host a food drive during the holiday season to help local hungry people in need, host an employee giving campaign for a cause or protect the environment by decreasing its environmental footprint. How can corporate social responsibility benefit your own company?

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Five Nuggets of Knowledge To Tell The Past You

Do you ever wish you could give insight to the past you? Whether you cringe at a statement you made in a meeting (when all eyes were inevitably on you) or wish you would have handled a situation differently, there are always items you wish you could check off your cringe list. There are also times you want to give the previous you loads of reassurance and a pat on the shoulder for a job well done -- even when you feel like you weren’t doing it “right.” Here are five nuggets of knowledge I’ve learned during my career.

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Five Ways To Find Your Passion

Some of us may struggle to realize our passions. We know we have likes and dislikes, strengths and weaknesses and more, but we may not know how to leverage that in our personal and professional lives. In some cases, we may not even know we have a particular passion or could decide to build upon a childhood daydream. Here are five ways you can help build your passion.

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Q&A: #behindthehourglass with our CEO

I’m currently reading Grace Bonney’s In The Company of Women, a compilation of sage advice and inspiration from more than 100 women in various walks of life and careers. Reading this book has allowed for a certain nostalgia as I approach my tenth year in my chosen field. This milestone won’t officially occur until 2019, but since embarking on my Accreditation in Public Relations (APR) journey, I’ve been hyper-focused on my own successes and missteps. I chose my 10 favorite interview questions from The Company of Women and answered each with my own “spin” (not to use a cliche PR word).

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A #behindthehourglass Rebranding Journey

There comes a time in every business’ lifetime when it’s time to make a change. It could be a major change, like hiring someone new in the C-Suite or changing physical locations. It could also mean something small, like replacing the broken paper towel dispenser in the bathroom or making sure every Friday is “Wear Your Graphic Tees To Work Day.” Other times call for changes in your business’ narrative. See which recent branding changes we’ve made to our company.

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How To Become Your Own Mentor

Whether you’re at the helm of your own business or have dreams for miles about starting one someday, having a mentor can help you wade through the ups and downs. If you don’t have access to a mentor, what are you to do? Mentor yourself. Here are five ways you can be your own mentor.

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You Know You’re Meant To Be in PR When…

If you’re considering a career in public relations or are questioning your decision way back when to enter the PR field, here are 10 ways you know you belong in the world of RPIE, ROI and storytelling. No matter which characteristics you may or may not have, make your career your own. It's more fun that way!

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Mental Health Moments: The Fear of Turning 30

Turning the Big 3-0 can be one of the most daunting milestones to face, especially when you’ve spent the majority of your 20s trying to avoid aging like the plague. You buy Olay face cream, take multivitamins and spend time, money and energy doing other proactive, preventive measures to develop your own Fountain of Youth. But, guess what? 30 still hits you like a ton of bricks -- or my preference, glitter.

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Five Qualities from Leia Organa That Can Make You A Better Leader

No matter you choose to lead, Leia Organa can also be your spirit animal. Here are five leadership qualities Leia Organa possesses in canon (and legend) tales in a galaxy far, far away.

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Five Must-See Places in London

When my mom, my Ninny and I traveled to Paris in 2016, we proceeded the trip to France with an all-too-brief few-day stay in London before taking the chunnel to Paris. We loved it! London, I am coming back to you someday. Here are five of my favorite places in London-town.

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My Top 4 Children's Books To Help Prevent Summer Learning Loss

The National Summer Learning Association has a four-page PDF of recommended reading lists for newborns to children in 8th grade. In addition to this expansive and great list, I have some recommendations from my own childhood to share with you. Here are four of my favorite children's books.

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Mental Health Moments: The Birth of My Perfectionism

Every other Tuesday each month, we will focus on #MentalHealthMoments. We’ll explain what mental health means to us, ways to deal with certain types of anxieties and more. Keep in mind that what works for me and other contributors may not work for you. The wonderful thing about life is that we are all wonderfully unique. As a company, we are here to fight mental health stigma. As a person, I’m here to share my story to help others. As a “Recovering Perfectionist,” this is my story. So, in this introductory post, here’s the story I wrote to introduce the Birth of My Perfectionism.

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10 Ways to Fall In Love with Paris

The City of Light is my home away from home. Whether you’re traveling to Paris soon or are still in the planning stage, here are 10 ways I fell in love with Paris. And here are some tips on how you can experience your best version of Paris.

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